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Retinol Serum product shot on purple background with serum at the base of cap
Before and After of Customer using Retinol Serum
Retinol How to layer in your routine
Hand holding Retinol Serum against grey background with black text explaining how and when to use it

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Retinol Serum

4.4 out of 5
(4.4) 353 Reviews

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Retinol Serum product shot on purple background with serum at the base of cap
Before and After of Customer using Retinol Serum
Retinol How to layer in your routine
Hand holding Retinol Serum against grey background with black text explaining how and when to use it

Helps reduce fine lines and wrinkles

£11.04 £12.99 / 30ml

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Retinol Serum

\ ret-in-all \ seer-uhm \
Derived from Vitamin A, this slow release Retinol Serum is an anti-aging serum that helps target the appearance of fine lines and wrinkles with less risk of irritation.

Ideal for normal, oily, dry or combination skin, it also boosts overall skin clarity and uneven skin tone for a brighter, more even complexion. A perfect introduction to using slow release Retinol Serum for those who are starting to see the signs of ageing.

Behind the scenes, linked to our sustainability goals, we have been busy working to improve our formulations. ​You may have noticed that Retinyl acetate now appears in place of Retinol within the INCI list of our Retinol Serum. This will mean any reviews posted prior to July 2022 may refer to the previous Retinol Serum formulation (which contained a non sustainable palm source).

When to apply

  • PM

Suitable for

  • Normal skin
  • Combination skin
  • Oily skin
  • Dry skin

Targets

  • Fine lines & wrinkles
  • Hyperpigmentation
  • Uneven skin tone

Uses per pack

  • 150
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The Results

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average rating 4.4 out of 5
Based on 353 reviews
  • 5 Stars
    259 Reviews
  • 4 Stars
    44 Reviews
  • 3 Stars
    19 Reviews
  • 2 Stars
    10 Reviews
  • 1 Star
    21 Reviews
86% of reviewers would recommend this product to a friend
Feel / Texture
Rated 4 out of 5
Quality
Rated 4 out of 5
Results
Rated 4 out of 5
Customer photos and videos
353 Reviews
Reviewed by Mai K.
Verified Reviewer
Retinol Serum
Reviewing
Retinol Serum
I recommend this product
Age Range
25 - 34
Skin Type
Oily
Skin Concerns
  • Oiliness
  • Fine Lines and Wrinkles
  • Under Eye Circles
  • Acne Scars
Rated 4 out of 5
Review posted

Heard so much about it but still haven’t seen anything

Heard so much about it but still haven’t seen anything

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Feel / Texture
Rated 3 out of 5
Quality
Rated 3 out of 5
Results
Rated 3 out of 5
Was this helpful?
Reviewed by Rya R.
Verified Buyer
Retinol Serum
Reviewing
Retinol Serum
I don't recommend this product
Age Range
25 - 34
Skin Type
Oily
Rated 1 out of 5
Review posted

Bad batch and no reply

First time buying and the liquid came in yellow and runny, I checked tiktok then I know its not supposed to look like that and I already used it once. So concerned and emailed them for return but did not get any reply.

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Feel / Texture
Rated 1 out of 5
Quality
Rated 1 out of 5
Results
Rated 1 out of 5
Was this helpful?

The INKEY List UK

Hi Rya,

Thank you for leaving us this review. We are sorry to hear this! We can see our team responded to you regarding this.

Some of our products are prone to colour change due the nature of the natural materials used in the formulation which are prone to oxidation - we can confirm that this does not negate the efficacy, nor the safety of the product.

With that being said - if you are not happy with the product we offer a 60 day satisfaction guarantee. Please reach back out to us to let us know and we can help further for you!

Best wishes,
The INKEY List

Reviewed by Theoni V.
Verified Buyer
Retinol Serum
Reviewing
Retinol Serum
Age Range
35 - 44
Skin Type
Oily
Skin Concerns
  • Fine Lines and Wrinkles
Rated 3 out of 5
Review posted

Love the product hate the packaging

Very nice product, it absorbs very nicely. I have not finished it yet to see the results. I have a huge problem with the packaging though as it gets stacked to the tubule walls and you have to cut the tubule with a pair of scissors (which technique may be harmful for the retinol to go bad) to find out that there is a lot of product at the walls. Please change your packaging to all you products. May you can us dispensers or applicataires . 3 stars due to the packaging (the serum is definitely 4 to 4,5 stars).

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Feel / Texture
Rated 5 out of 5
Quality
Rated 3 out of 5
Results
Rated 4 out of 5
Was this helpful?
Reviewed by Amber
Verified Buyer
Retinol Serum
Reviewing
Retinol Serum
I recommend this product
Age Range
25 - 34
Skin Type
Combination
Skin Concerns
  • Acne Scars
  • Breakouts
  • Oiliness
Rated 4 out of 5
Review posted

Good product, weird packaging.

I liked the retinol serum itself, I really saw a difference in the texture of my skin. It also helped keep my breakouts at bay! However, it wasn't really working to fade my acne scars, which is my main reason for using a retinoid in the first place. The packaging also makes this product very difficult to use; the product itself is runny, and it comes out of the container super fast, so I end up using way too much product at one time. I think it should come in a pump or something, kind of like their Vitamin C with EGF. It also smells weird at first, but I got over it.

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Feel / Texture
Rated 5 out of 5
Quality
Rated 4 out of 5
Results
Rated 4 out of 5
Was this helpful?
Reviewed by Christianna
Verified Buyer
Retinol Serum
Reviewing
Retinol Serum
I recommend this product
Age Range
18 - 24
Skin Type
Combination
Skin Concerns
  • Texture
  • Breakouts
  • Acne Scars
  • Hyperpigmentation
  • Blackheads
Rated 5 out of 5
Review posted

Great retinol

I think it's a perfect product for those who want to start using retinol. It is very lightweight and, at least on my skin it did not cause any issue. I think the best thing is its formula as it is not oily like most retinols I've used. It has really helped me with the bumps on my skin.

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Feel / Texture
Rated 5 out of 5
Quality
Rated 5 out of 5
Results
Rated 4 out of 5
Was this helpful?
Reviewed by Morgan
Verified Buyer
Retinol Serum
Reviewing
Retinol Serum
I recommend this product
Age Range
25 - 34
Skin Type
Dry
Skin Concerns
  • Breakouts
  • Dryness
  • Acne Scars
  • Texture
  • Redness
Rated 5 out of 5
Review posted

My favorite!

Really great gentle retinol serum. My skin can be a little sensitive, but I don't experience any irritation with this. I feel like it really helps even out my skin tone and texture and even helps a little with breakouts. I will always re-purchase this one.

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Feel / Texture
Rated 5 out of 5
Quality
Rated 5 out of 5
Results
Rated 5 out of 5
Was this helpful?
Reviewed by Stef
Verified Reviewer
Retinol Serum
Reviewing
Retinol Serum
I don't recommend this product
Skin Type
Combination
Skin Concerns
  • Fine Lines and Wrinkles
Rated 1 out of 5
Review posted

Yellow color normal?

Same as another review below. Just bought this and the color of the serum is bright yellow - is this safe to use?

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Feel / Texture
Rated 1 out of 5
Quality
Rated 1 out of 5
Results
Rated 1 out of 5
Was this helpful?

The INKEY List UK

Hi Stef,

Thank you for leaving us this feedback. Some of our products are prone to colour change due the nature of the natural materials used in the formulation which are prone to oxidation - we can confirm that this does not negate the efficacy, nor the safety of the product.

We'd say just make sure the product has not been open for longer than 6 months as this would increase the oxidation.

However, if you still feel there could be problem with your product please could you send us some pictures of the texture and the batch code of the product to ask@theinkeylist.co.uk? We will look into this further for you!

Best wishes,
The INKEY list

Reviewed by Ffion R.
Verified Reviewer
Retinol Serum
Reviewing
Retinol Serum
I recommend this product
Age Range
25 - 34
Skin Type
Dry
Skin Concerns
  • Fine Lines and Wrinkles
  • Under Eye Circles
  • Texture
  • Dryness
Rated 4 out of 5
Review posted

Brighter

I only use Retinol a little bit, but I have definitely seen an improvement in my skin. My skin texture is more even, and brighter.

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Feel / Texture
Rated 3 out of 5
Quality
Rated 4 out of 5
Results
Rated 4 out of 5
Was this helpful?