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NEW: Lightweight Dewy Sunscreen SPF 30

14.03.2023 | Skincare

POLYGLUTAMIC ACID DEWY SUNSCREEN SPF 30: YOUR NEW EVERYDAY ESSENTIAL

At The INKEY List, we believe that sunscreen is the most important step in skincare. And it's finally here!

Over two years in the making, the newest innovation in sunscreen has launched with our Polyglutamic Acid Dewy Sunscreen SPF 30. From its hydrating, lightweight feel to its easy-to-blend finish, this new sunscreen is the perfect way to stay sun-safe and get glowing skin. We now offer a sunscreen that provides advanced broad-spectrum UVA/UVB defense for all skin types and skin tones, without any white cast. Whether you’re a regular beachgoer or looking for protection from the sun on your everyday outdoor activities, this formula offers all the UV protection you need - with primer benefits if you wear foundation. Our team at The INKEY List is excited to be bringing you the ultimate in skincare technology, so read on to learn more about what makes this product truly special!
 

WHAT DOES SPF ACTUALLY MEAN? 

There's been a lot of confusion around SPF and what it really means. With so much misinformation out there, let's make one thing very clear: Contrary to popular belief, a sunscreen's SPF rating isn't an indicator of how long you can stay in the sun. Studies have found that the effectiveness of most sunscreens begins to drop after an hour, which is why it's important to reapply every two hours or immediately after swimming or heavy sweating. So what does the SPF rating really measure? It measures the percentage of UVB rays—the rays that cause burning—that are blocked by the sunscreen formula. However, since these ratings don't measure UVA protection, which causes skin ageing and damage, it's worth looking for products with broad-spectrum protection (like the Polyglutamic Acid Dewy Sunscreen SPF 30) when purchasing sunscreen products and then reapply often. 

WHAT MAKES THIS SPF DIFFERENT? 

FEEL THE TEXTURE.  SEE THE FINISH.  WATCH IT DISAPPEAR. 

From our community here at INKEY, we know that many consumers can find SPF to be greasy, thick, leaving a white-cast on the skin, a fuss to use, causing breakouts – this list goes on and on. But we have the solution! Polyglutamic Acid Dewy Sunscreen SPF 30 checks off all the challenges that people face when using sun protection factor. 

First and foremost, this product provides your skin the daily protection from harmful UVA and UVB rays with organic chemical UV filters. The element of this formulation that makes it unique is its 8% Hydration Trio of Polyglutamic Acid, Glycerin and Squalane. These hydration heroes work together to attract and retain moisture as well as improve hydration in the skin, while increasing the Natural Moisturising Factor (NMF) in your skin to maintain a healthy skin appearance. 

Dermatologist tested and non-comedogenic, this is the perfect SPF product for the person that wishes to finish their skincare routine with an SPF and carry about their day with a dewy finish or then apply their makeup with a smooth perfect primed canvas. 

WHY DID WE CHOOSE POLYGLUTAMIC ACID AS A KEY INGREDIENT? 

While Polyglutamic Acid, commonly abbreviated as “PGA,” is an acid, it does not exfoliate, but has similar benefits to Hyaluronic Acid. What makes PGA unique is that it is water-soluble providing moisture to the skin surface. It minimises the evaporation of water by creating a thin, breathable film on the skin that reduces water from escaping. And it is considered a perfect priming ingredient for foundation – smoothing the skin surface and leaving it dewy and glass-like. 

FROM OUR INDEPENDENT CONSUMER TRIAL AND INDEPENDENT CLINICAL STUDY:

BROAD SPECTRUM SPF30 UVA & UVB PROTECTION​ 

  • 90% feels primed for make-up. *​ 
  • Clinically proven to deliver instant hydration.** 
  • 97% said it looked invisible on their skin tone.*​ 

*Based on a 2-week independent consumer trial of 66 people​ 

**Based on an independent clinical study of 10 people​ 

HOW TO USE: 

We recommend our Polyglutamic Acid Dewy Sunscreen SPF 30 to be used DAILY.  For the face and neck, we suggest applying the product to the length of three fingers as a guide for the proper amount. Apply liberally and evenly 15 minutes before sun exposure. It’s recommended to reapply every two hours. 

We know you will love our Polyglutamic Acid Dewy Sunscreen SPF 30 because it is clinically proven to deliver instant hydration and creates the perfect canvas for make-up, while protecting skin from the damaging effects from UVA and UVB rays. Of course, with the added benefit of the low price point, this is a high-quality SPF that won’t break the bank.   

If you have any other questions about our new Dewy Sunscreen SPF 30, reach out to our askINKEY team.

Photo of Written by JZ, INKEY's own Global Director of Education

Written by JZ, INKEY's own Global Director of Education

JZ is passionate for connecting consumers with skincare knowledge. From the moment he attended his first brand training, he knew he wanted to be involved in skincare education, and is now living his professional dream life at The INKEY List.