Vitamin C Brightening Hair Treatment
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Shiny and glossy hair serum
For best results
- Overnight
- Pre wash
- Post wash
OR
Boost your
- Shampoo / Conditioner
This lightweight serum has been formulated with two powerful ingredients (VCIP and LUSTREPLEX™ ) to work on the hair cuticle to help reduce frizz and visibly brighten dull hair and increase gloss and shine.
Dull and lackluster hair can be caused by several factors including diet, dehydration, bleaching, chlorine, heat damage or excessive washing. VCIP works to treat dull, lackluster hair by helping to restore the hair from being hydrophilic (damaged) back to hydrophobic (healthy) through lipid deposition and helps to rebuild the hair’s natural barrier and smoothing the cortex surface, resulting in glossy, shinier hair instantly.
Who is it for?
Good for; All hair types
Great for; Dull and damaged hair
KEY CLAIMS:
This product starts to repair hair after only 15 minutes, as it works at room temperature*
*Based on clinical testing with a formula containing 0.5% VCIP
KEY INGREDIENTS:
- 0.5% VCIP; elps to repair damaged hair and visibly brighten dull hair
- 2% LUSTREPLEX™**; helps to increase the Hair Humidity Resistance Factor (H2RF) to reduce frizz and increase shine
- 1% BETAINE; helps to condition hair, leaving it soft and healthy
**Lustreplex™ is a trademark of Croda Personal Care.
For more information on this product see askINKEY below.
How to use
FOR BEST RESULTS:
- We recommend shaking the bottle well before use.
- Shake into the palm of your hand, massage hands together and work through wet or dry hair.
- Apply enough to thinly coat all of your hair. Leave on. Style as usual. Use 1-2 times a week.
Alternatively, you can also incorporate this in your routine and use with your shampoo and conditioner as a boost.
