Customers say this cleanser has a creamy, milky texture that transforms when water is added, making it easy to rinse off. Users find it effectively removes makeup, including waterproof mascara and eyeliner, without leaving residue. The cleanser leaves skin feeling soft, hydrated, and comfortable rather than tight or dry. Many appreciate its gentleness on sensitive skin, including those with rosacea or eczema. The travel-friendly size is frequently mentioned as convenient. Users report it works well for double cleansing or as a standalone cleanser, with many noting it doesn't cause breakouts and maintains the skin barrier effectively.