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Best Retinol Serums & Creams of 2025

02.06.2025

Best Retinol Serums And Creams For Every Skin Type

Retinol serums are a skincare game-changer, known for their ability to smooth, brighten, and renew your skin. A derivative of vitamin A, retinol works by increasing cell turnover and boosting collagen production, making it a must-have for anyone looking to improve skin texture, reduce fine lines, and tackle breakouts. Whether you're new to retinol or a seasoned pro, the right formula can transform your routine.

From minimizing wrinkles and refining pores to improving skin tone and reducing acne, retinol does it all. It helps to speed up skin renewal, fade dark spots, and support a more youthful complexion over time. However, with so many options out there, finding the best retinol serum for your skin type can feel overwhelming.

That’s where we come in. We've rounded up expert-approved retinol serums that deliver real results, whether you have sensitive skin, stubborn breakouts, or simply want a radiant glow. Keep reading to discover the best formulas to elevate your skincare routine


FAQs About Retinol Serums

What’s the difference between retinol and retinoids?
Retinol is a type of retinoid, a vitamin A derivative, but it’s considered gentler and less potent than other retinoids like tretinoin. While both work to improve skin texture and reduce signs of aging, retinol is ideal for beginners or those with sensitive skin.

Can you use retinol in combination with other skincare products?
Yes! You can use retinol alongside other products, but it’s best to avoid using it with strong exfoliants or acids, as it may cause irritation. Pair it with hydrating ingredients like hyaluronic acid or squalane for extra moisture.

Can I use retinol every day?
If you’re new to retinol, start slowly to avoid irritation—every other night or a few times a week is a good starting point. Once your skin builds tolerance, you can increase frequency to daily use if desired.

Are there any side effects of retinol?
Some people may experience dryness, redness, or irritation, especially when first starting retinol. It’s important to start slow and use a good moisturizer to minimize any potential side effects.

Are retinol serums safe to use while pregnant or breastfeeding?
No, retinol serums are not recommended for use during pregnancy or breastfeeding due to potential risks to the baby. Always consult with your doctor for personalised advice.

What are the best retinol serums of 2025? INKEY’s Expert Recommendations:

1
4.5
Rated 4.5 out of 5 stars
4.5 Stars (892 Reviews)

Retinol Serum

Perfect for beginners, The INKEY List Retinol Serum is specially designed to gently introduce your skin to this powerful anti-ageing ingredient. Formulated with a slow-release Retinyl Acetate, it minimises irritation while targeting fine lines, wrinkles, and hyperpigmentation. Enriched with hydrating Squalane, this serum works to smooth, renew, and improve overall skin tone and texture over time, making it an excellent choice for those addressing the first signs of ageing.

Key Benefits:
Gentle slow-release retinol for beginners
Smooths fine lines and wrinkles
Hydrates and softens skin with squalane

Key Ingredients:
• 1% Retinyl Acetate – Gently resurfaces skin and smooths fine lines
• 0.5% Granactive Retinoid – Targets early signs of aging for firmer, plumper skin

Suitable For: All Skin Types

What our customers say: "I love this as a beginner retinol user & have repurchased! Best price for the product type & works well after your skin gets used to retinol-staple product for my skin routine" - Caitlin H.
£14.00
2
4.1
Rated 4.1 out of 5 stars
4.1 Stars (327 Reviews)

Retinol Eye Cream

Ideal for first time users, The INKEY List Retinol Eye Cream is specially formulated to gently introduce the delicate eye area to the benefits of retinol. Featuring a slow-release Retinyl Acetate, it helps to smooth fine lines and crow’s feet while minimizing irritation. Infused with hydrating Squalane, this lightweight yet effective eye cream nourishes and refreshes tired eyes, leaving the skin looking brighter and more youthful over time.

Key Benefits:
Gentle slow-release retinol, ideal for the eye area
Reduces the appearance of fine lines and crow’s feet
Hydrates and nourishes for a smoother, refreshed look

Key Ingredients:
• 1% Retinyl Acetate. A slow-release form of retinol that targets signs of aging with minimal irritation
• Squalane - A deeply hydrating ingredient that helps to maintain moisture and skin barrier health

Suitable For: All Skin Types

What our customers say: "This is a very nice cream, it feels great on the skin, leaves my under eye plump, fresh and hydrated. It is not irritating at all." - Tereza N.
£13.00
3
4.6
Rated 4.6 out of 5 stars
4.6 Stars (28 Reviews)

Beginners Retinol Duo

The INKEY List Beginners Retinol Duo is specially formulated to gently target the delicate under-eye area while addressing early signs of aging. The Retinol Serum works overnight to smooth fine lines and promote skin renewal, while the Retinol Eye Cream helps to reduce puffiness and brighten dark circles. Together, they offer an easy yet effective routine for achieving brighter, smoother under-eyes.

Key Benefits:
Reduces the appearance of fine lines and wrinkles
Gentle slow-release retinol targets fine lines and wrinkles

Key Ingredients:
• Retinyl Acetate - A slow-release retinol that smooths fine lines with minimal irritation
• Caffeine - Helps to reduce puffiness and energize the under-eye area

Suitable For: All Skin Types

What our customers say: "Very gentle on the skin, great texture and absorption, no irritation." - E.
£25.65 £27.00
4
5.0
Rated 5.0 out of 5 stars
5.0 Stars (5 Reviews)

Allure Winners Trio

Perfect for anyone looking to elevate their skincare routine, The INKEY List Allure Winners Trio brings together three powerhouse products to address your skin’s most common concerns. This trio includes the Hyaluronic Acid Serum for deep hydration, the Retinol Serum for smooth, renewed skin, and the Caffeine Eye Cream to brighten and refresh tired eyes. Each product works in harmony to hydrate, firm, and target the first signs of aging, making it the ultimate skincare trio for a glowing complexion.

Key Benefits:
Boosts hydration with Hyaluronic Acid
Smooths fine lines and promotes skin renewal with Retinol
Brightens and reduces puffiness with Caffeine Eye Cream

Key Ingredients:
• 1% Retinyl Acetate - A gentle, slow-release retinol that targets fine lines and texture
• Hyaluronic Acid - Hydrates and plumps skin by drawing moisture into the skin
• Caffeine - Helps to reduce puffiness and energize the under-eye area

Suitable For: All Skin Types

What our customers say: "Simple to use routine that shows a noticeable difference on my skin! My fine lines look smoother and makeup is easier to apply." - Lisa.
£37.80 £42.00
5
4.4
Rated 4.4 out of 5 stars
4.4 Stars (77 Reviews)

Tired Eyes Duo

Perfect for tired eyes, The INKEY List Tired Eyes Duo combines two key products designed to refresh and rejuvenate the delicate under-eye area. The Caffeine Eye Cream works to reduce puffiness and dark circles, while the Retinol Eye Cream targets fine lines and smooths skin overnight. Together, this duo helps to brighten, hydrate, and firm the under-eye area.

Key Benefits:
Hydrates, smooths, and brightens the under-eye area
Caffeine helps to reduce puffiness and dark circles
Gentle slow-release retinol targets fine lines and wrinkles

Key Ingredients:
• Retinyl Acetate - A slow-release retinol that smooths fine lines with minimal irritation
• Caffeine – Helps to depuff and energize tired eyes

Suitable For: All Skin Types

What our customers say: "These actually work! I’ve seen results within a week and they are now staples in my routine. They feel nice and sink in quickly." - Emma C.
£21.85 £23.00